- Netflix collaborated with Candy to launch NFTs of Stranger Things.
- Redditors discovered “iamhellsmaster.com”, along with clues that Netflix will release its Stranger Things NFTs.
- However, Reddit users disapproved of the idea of Netflix entering the NFT space.
Netflix and Candy are collaborating to develop non-fungible tokens (NFTs) of Stranger Things ahead of the two-part season 4 release. Part one will be available on May 27, 2022. The second part will also follow six weeks later on July 1, 2022.
Candy is a digital collectible company offering digital assets for fans and collectors. The company, which claimed to be the next-gen NFT company, is a Major League Baseball’s official NFT environment. This enables collectors and fans to buy, trade, and share officially licensed NFTs.
Recently, countless fans have noticed an ARG playing out that takes them to the website: “iamhellsmaster.com.”
The website has an introduction of “Congrats for uncovering the clues and joining Stranger Things 4’s interactive curiosity voyage, brought to you by Candy Digital and Netflix”. Also, the website is currently counting down this Saturday, April 30th, 2022 at 12 AM UTC.
By signing up, whitelists could soon be able to join by “decoding messages, solving puzzles, and even collecting awards along the way.”
Stranger Things fans discovered the website on Reddit. However, some fans disapproved of the idea of Netflix entering the NFT space. In fact, a user with the name “jabberwagon” commented:
“Netflix continuing to make excellent decisions that will surely create goodwill between it and its customers and reverse its cratering stock price. Seriously, how out of touch do you have to be to try an NFT launch in 2022, well after the internet collectively gave the entire concept the middle finger?”
Most of the Reddit users who commented on the post said they hate NFTs. The digital collectible has also become a controversial subject lately.
