Michele Franzese Moda Adds Crypto as Payment Method

Michele Franzese Moda Adds Crypto as Payment Method
  • Michele Franzese Moda claims that they’re the “first major Italian luxury multi-brand retailer” to accept cryptocurrencies.
  • The Luxury Brand will be accepting major digital currencies like Bitcoin, Ethereum, and many more.
  • The retailer app offers a luxury catalog with over 8000 items.

According to the company’s fashion news titled ‘It’s time for Crypto’, Michele Franzese Moda announced that they are the “first major Italian luxury multi-brand retailer” to accept crypto payments. Items from their luxury catalog are set to accept bitcoin (BTC) and a number of other crypto. 

As of today, E-commerce and Android customers will be able to pay crypto assets using a new form of payment. According to the blog post regarding crypto payment acceptance, the luxury fashion retailer collaborated with the Voyager Digital group to use Coinify system, where customers are able to choose the crypto assets on the cart as a form of payment.

As of the moment, the permitted digital currencies are the following: Bitcoin (BTC), Bitcoin cash (BCH), Bitcoinsv (BSV), Cardano (ADA), Dogecoin (DOGE), Ethereum (ETH), Voyager Token (VGX), Litecoin, Nano, OmiseGo, Paxos Standard Token, Polkadot, Stellar, Solana, Qtum, Tron, TrueUSD, USD coin, Tether ERC-20, and USDTTRC20. 

The company’s official Facebook page also shared a video introducing the release of their new form of payment on March 15.

“Pay in Crypto. Visit our online boutique or download our app MFModa Android and choose among bitcoin, ethereum, dogecoin, cardano, and even more.”

Michele Franzese Moda, founded in 1992, is a fashion retailer based in South Italy. The brand is currently based in Domenico Morelli, Napoli. The company also set foot in the digital world in 2015, where their international community and E-commerce started.

According to the fashion retailer, customers may shop from their luxury catalog with over 8000 items. There will be new arrivals in terms of product offerings. To learn how to pay in cryptocurrency, customers may visit their E-commerce website or download the android app.

Michele Franzese Moda’s crypto acceptance is not that surprising nowadays, as many luxury fashion companies are taking in blockchain technology through non-fungible token collectibles and metaverse.

Take, for example, the Decentraland’s Metaverse Fashion Week held on March 24-27, had several popular fashion brands attendees. Specifically, these included names like Tommy Hilfiger, Vogue Arabia, Jacob & Co, Franck Muller, Dolce & Gabbana, Selfridges, and more.

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