- Meta has announced partnerships with luxury fashion brands, including Prada, Balenciaga, and Thom Browne.
- This move was to bolster the products of the platform to launch a digital fashion marketplace.
- Luxury brands and the likes of it have seen potential in crypto space amid crypto crash.
The tech company Meta Platforms, formerly known as Facebook Inc, has partnered with three iconic fashion brands, including Prada, Balenciaga, and Thom Browne. The partnership was announced by the company’s CEO and Founder Mark Zuckerberg on Friday.
Relatively, the partnership with these companies was part of Meta’s moves to bolster its products on its recently launched digital fashion marketplace called “Meta Avatars Store.”
Zuckerberg was accompanied by the director of fashion partnership at Meta for Instagram, Eva Chen, during an instagram live.
“I’m really grateful and proud that these brands are joining us to kick off fashion in the metaverse,” the Meta Chief said during the session.
These three brands will join Meta to sell fashionable avatars. The feature will be added to Meta’s social media platform subsidiaries including Instagram, Facebook, and Messenger, within the next few months.
Chen said:
Fashion is ultimately a form of art and self-expression. And now being able to wear Balenciaga, Prada, and Thom Browne, I can’t wait to see what comes from this.
The blooming interest of top fashion companies to enter the NFT and Metaverse signifies that these firms have seen the potential of the crypto space, amidst the crypto meltdown.Fashion brands such as The Gap, Tag Heuer, Gucci, Off-White, Michele Franzese Moda, and many more have incorporated their firms within the NFT and crypto space.
Recommended News :
disclaimer read moreCrypto News Land, also abbreviated as "CNL", is an independent media entity - we are not affiliated with any company in the blockchain and cryptocurrency industry. We aim to provide fresh and relevant content that will help build up the crypto space since we believe in its potential to impact the world for the better. All of our news sources are credible and accurate as we know it, although we do not make any warranty as to the validity of their statements as well as their motive behind it. While we make sure to double-check the veracity of information from our sources, we do not make any assurances as to the timeliness and completeness of any information in our website as provided by our sources. Moreover, we disclaim any information on our website as investment or financial advice. We encourage all visitors to do your own research and consult with an expert in the relevant subject before making any investment or trading decision.
