Universal Music Group Buys Bored Ape NFT for $360K
Universal Music Group spent $360,817 for Bored Ape #5537. The ape’s purpose was to be the head of KINGSHIP, a digital music group. The music company has been preparing for Web3. As reported by Reuters Universal Music Group (UMG.AS) has obtained a Bored Ape NFT. This will be the head of a digital music band made of NFT characters. In November, the company collaborated with Bored Ape Yacht Club to create “KINGSHIP,” a virtual NFT band. Last month, the multibillion-dollar music company and Curio, an NFT platform, formed a partnership to produce digital artifacts for artists. Earlier in March, Universal
