Google Opens Web3 Team for Crypto’s Growing Fame

Google Opens Web3 Team for Crypto’s Growing Fame
  • Google Cloud Computing Unit will set up a Web3 team.
  • VP of Google Cloud Amit Zavery plans to make cloud platform a favorable choice among devs.
  • The devs creating Web3 applications will work on backend services.

Alphabet Inc., Google’s parent company, revealed that it was diligently looking into Web3 three months ago. Today, its cloud computing unit has set up a Web3 team. 

According to CNBC, Google Cloud Vice President Amit Zavery notified its employees through email last Friday that they plan to make the company’s cloud platform to be the favored choice among developers. He wrote:

“While the world is still early in its embrace of Web3, it is a market that is already demonstrating tremendous potential with many customers asking us to increase our support for Web3 and crypto-related technologies.”

Zavery further explained that they’re “not trying to be part of that cryptocurrency wave directly”. He also said that they’re “providing technologies for companies to use and take advantage of the distributed nature of Web3.”

Web3 is a next-generation internet service that is built using decentralized blockchains. This allows users to keep control of massive amounts of data. As per the email, the developers creating Web3 applications will work on backend services. 

Alphabet’s CEO Sundar Pichai talked about the Google Cloud team at the 2021 Q4 earnings call last February. Pichai said the Google Cloud team was the way for the company to put its businesses to compete in blockchain technology. 

Pichai answered questions from JP Morgan analyst Doug Anmuth during the call. He emphasized on the call:

“On Web3, we are definitely looking at blockchain and such an interesting and powerful technology with broad applications. Cloud team is looking at how they can support our customers’ needs in building, transacting, storing value and deploying new products on blockchain-based platforms.”

Google President of Commerce Bill Ready also told Bloomberg that “Crypto is something we pay a lot of attention to”. He added that “As user demand and merchant demand evolves, we’ll evolve with it.”

Meanwhile, Google’s cloud unit disclosed its plans in late January for a  Digital Assets Team. In detail, this will work with customers due to the growing popularity of non-fungible tokens (NFTs). The company announced that they’re looking for ways on how customers could pay using cryptocurrencies.

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Bryan is a gamer who became genuinely interested in crypto after his initial exposure to Play-to-Earn games like Axie Infinity and Pegaxy. He has basic knowledge of technical analysis and is keeping an eye out for interesting developments in the metaverse and GameFi space.