- Brazil’s official football organization announced it will launch its own NFT tokens.
- Pre-sale and trading dates are yet to be determined.
- Prior to the deal, Bitci has already signed partnerships with other sports organizations.
Confederação Brasileira de Futebol (CBF), the official football organization of Brazil, has recently partnered with Turkish blockchain firm Bitci. The partners will enable CBF to create official NFT fan tokens for the country’s national football teams.
According to Sport Business, the collaborators will still be determining the pre-sale and trading dates of the said tokens. Also, CBF plans to list the tokens on different exchanges in the future.
Lorenzo Perales, Commercial Director of CBF, said:
“This partnership is a very important step to continue advancing in the digitisation and internationalisation of our brand. The way football is consumed is changing and entering the fan token market is a crucial step. After starting contact with the main platforms, this is possibly the most important sponsorship within the blockchain technology worldwide.”
Prior to this partnership, Bitci has already bagged similar deals with the Spanish Football Federation (RFEF) and the Turkish basketball team. Other sporting names also include McLaren Racing, Wolverhampton Wanderers, and more.
