- Empoli FC partners with WoV Labs for blockchain-based fan engagement on VeChain.
- Tokenized jerseys offer fans exclusive content and ownership benefits.
- The collaboration pioneers Serie A’s integration of blockchain technology in the fan experience.
Empoli FC and WoV Labs are set to revolutionize fan engagement with the introduction of tokenization solutions to Serie A football. Beginning the 24/25 season, Empoli FC jerseys will integrate smart tags, offering fans an interactive digital experience like never before.
This collaboration marks a significant step in merging sports and technology, elevating fan engagement to unprecedented levels through phygitals. Empoli FC aims to lead Italian sports tech by leveraging blockchain-based tokenization, ensuring authenticity and ownership of merchandise while enhancing the overall fan experience.
With every jersey embedded with smart tags linked to blockchain Digital Passports and unique NFTs, fans gain exclusive access to content and behind-the-scenes insights. Through VeChain‘s blockchain, frictionless interaction with tokenized jerseys ensures seamless fan interaction.
Tokenization presents limitless opportunities for fan engagement, from exclusive content access to virtual meet-and-greets, strengthening the bond between fans and the club. Beyond enhancing engagement, tokenization opens avenues for unique initiatives like auctions and fundraising events.
As Empoli FC pioneers this groundbreaking integration, WoV Labs stands at the forefront, supporting the vision for the future of fan interaction. This partnership heralds a new era in connectivity, setting the stage for continued innovation in fan engagement.
