- Crypto.com launched OG as a US only prediction markets platform built on regulated derivatives infrastructure.
- OG separates prediction markets from Crypto.com core products as demand for event based trading keeps rising.
- Growing state and federal scrutiny shapes how Crypto.com positions OG inside the US regulatory framework.
Crypto.com has launched OG as a standalone prediction markets platform for United States users. The platform operates separately from its main exchange products. The launch reflects a strategic shift toward regulated event-based contracts.
OG went live this week using existing derivatives infrastructure. The move places the company in direct competition with Polymarket and Kalshi.
Standalone Platform Focuses on US Compliance
OG runs on infrastructure provided by Crypto.com Derivatives North America. That unit operates as a registered exchange and clearinghouse. As a result, OG sits within the federal derivatives framework. The platform remains available only to US users. This restriction highlights a compliance-driven rollout.
Moreover, the separation clarifies regulatory exposure. It also allows product teams to focus on event contracts alone. Many firms now adopt similar structures. They isolate faster-growing units to manage oversight more clearly. OG follows that pattern.
Growth in Event Trading Drives the Launch
The decision follows strong growth in prediction market activity. Crypto.com entered the segment in 2024. It later expanded with sports event trading for US users. Activity then rose sharply across several months. Internal data showed weekly volumes multiplying at a rapid pace.
That acceleration created operational pressure. Management responded by creating a dedicated platform. The structure allows faster product updates. It also simplifies reporting lines. Leadership assigned oversight to its chief legal officer, who now serves as OG’s chief executive. The choice reflects the legal complexity surrounding event markets.
Competition Expands Across Crypto and Finance
OG is launching into an increasingly crowded market. Earlier this year, Coinbase introduced a US-focused prediction product with Kalshi. Meanwhile, other crypto-native platforms continue to explore event contracts. Some target sports. Others focus on politics and economic indicators.
Market data shows why interest keeps rising. Prediction markets recorded limited volumes in early 2024. Activity then expanded through 2025. By year end, combined volumes reached tens of billions of dollars. Polymarket and Kalshi alone processed $37 billion last year. Firms now test event contracts beyond traditional betting use cases.
State-Level Pushback Adds Policy Risk
At the same time, opposition continues to build. Several state groups have raised consumer protection concerns. In 2025, the Sports Wagering Council urged the Commodity Futures Trading Commission to prohibit sports event contracts. The group cited gaps in age checks and gaming safeguards.
Lawmakers have also proposed new limits. More than 30 House Democrats support a bill targeting official interaction with prediction markets. The proposal followed scrutiny of a high-profile political wager. That trade grew rapidly before an unexpected international detention. The episode intensified calls for clearer boundaries.
The bill now before Congress focuses on public integrity. It seeks to restrict government involvement in financial prediction markets. As platforms like OG expand, regulatory debate continues across federal and state levels.
