- MicroStrategy announced an official rebranding to Strategy.
- Michael Saylor Bitcoin legacy continues under a new name.
- The brand has encouraged 78 firms to hold Bitcoin (BTC).
Michael Saylor, CEO of what was once known as MicroStrategy and now rebranded to Strategy continues to be one of the biggest advocates for Bitcoin (BTC). Strategy now holds more that 471,000 BTC and the company’s stock has surged by 565% in a year alone. The brand now sports a fresh logo but continues to hold its pro BTC stance.
MicroStrategy to Strategy, Saylor’s Legacy
As we can see from the post above, Strategy released its Q4 2024 financial report, announcing a 74.3% BTC Yield for 2024 and adjusting its 2025 target to over 15%. The company aims to achieve a BTC $ Gain of $10 billion in 2025. As of December 31, 2024, the company held approximately 447,470 bitcoins.
To highlight, those BTC holding amounts to be carrying a value of $23.909 billion and a market value of $41.789 billion. The average cost per bitcoin was approximately $62,503. Operating expenses surged to $1.103 billion in Q4, including a $1.006 billion impairment loss on digital assets, resulting in a net loss of $670.8 million.
Strategy Inspires 78 Firms to Hold Bitcoin
Michael Saylor has been one of the strongest voices behind the potential and strength of Bitcoin and its philosophy. He believed in its power and the change BTC could bring to the financial sector as we knew it. As we can see from the post above, Strategy has inspired 78 publicly traded firms around the world to hold Bitcoin (BTC) in their treasuries to boost stock performance.
