23% of Australians Own Cryptocurrency: Latest 2023 Survey

  1. Almost a quarter of Australians now own cryptocurrency, with 4.5 million individuals confirmed to be owning crypto.
  2. Cryptocurrency is most popular among women and millennials in Australia.
  3. Almost 1 million Australians expressed their likelihood to enter the cryptocurrency market for the first time in the next 12 months.

At least 23% of Australians now own cryptocurrency. This is based on the latest survey conducted by the Australian cryptocurrency exchange Swyftx. 

Out of the said percentage, at least 4.5 million Aussies are confirmed to be possessing crypto, as per the latest figures provided by Australian research firm YouGov to Swyftx.

More than half of Australian millennials were reported to own or have owned crypto in the past, which reflects crypto’s consistent appeal to the young adult-to-working demographic. Interestingly, women — instead of men — are more interested in crypto in the country. This breaks the stereotype that crypto is more popular among males than females.

What is more, almost 1 million Aussies expressed their likelihood to buy cryptocurrency for the first time in the next 12 months. This figure is huge, considering that Australia, despite its large size, only hosts a population of around 26 million in 2023.

Given the growth trajectory, Australia may be more crypto-embracing than what other narratives project. For instance, only 16% of Americans are dabbling in crypto despite the abundance of crypto firms and thought leaders in the country.

Earlier, Australia was able to complete its pilot of central bank digital currency (CBDC) uses. The trial was participated in by government and corporate leaders in the realm of banking and finance. 

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