VeChain Partners With Streetwear Store Deadstock

Streetwear marketplace Deadstock has adopted VeChain’s blockchain and IoT solutions.
The recent collaboration will result in better authenticity of products sold on the marketplace.

Streetwear and custom sneakers marketplace Deadstock has adopted VeChain’s blockchain and Internet-of-Things (IoT) solutions. This recent adoption is aimed at enhancing the authenticity of products sold within Deadstock’s US and Canada market.

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According to the announcement, Deadstock has assembled a team of experts who inspect and verify their merchandise. Once the item has passed their authentication check, they will have a unique NFC tag. Users who want to ensure the authenticity of the product in question can then scan the tag using their mobile device. Meanwhile, the product information will be sourced from the VeChainThor blockchain.

Deadstock CEO Brian Berber remarked:

“We love that we are collaborating with VeChain to bring the highest level of authentication and security to sneakers and streetwear, while also utilizing their blockchain services for future growth.”

VeChain is a blockchain-based ecosystem that focuses on providing enterprise-grade supply chain solutions. Meanwhile, VeChainThor is VeChain’s blockchain platform, which has two native tokens, namely VET and VTHO.

At the time of writing, VET price is at $0.1257, while VTHO price is at $0.0092, according to CoinGecko.